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Leveraging Technology for Process Improvement and Cost Savings in the Financial Industry

Leveraging Technology for Process Improvement and Cost Savings in the Financial Industry

Leveraging Technology for Process Improvement and Cost Savings in the Financial Industry With over ten years since the 2008 financial crisis, banks and credit unions…

Lauren Wilson March 14, 2019
The 5 Hard Truths Every Bank CMO Must Face

The 5 Hard Truths Every Bank CMO Must Face

The 5 Hard Truths Every Bank CMO Must Face 10 years ago, the role of a CMO was forecasted to be the senior-executive role subject to the most change. The focus of…

Lauren Wilson March 7, 2019
Three (more) ways to help meet the financial needs of Millennials

Three (more) ways to help meet the financial needs of Millennials

Three (more) ways to help meet the financial needs of Millennials Millennials now make up the largest segment of the US workforce and are driving new demands on…

Lauren Wilson October 11, 2018
Social Media for Financial Institutions

Social Media for Financial Institutions

Social Media for Financial Institutions In our last post, we highlighted social media as a leading marketing trend for banks and credit unions. It is clear to see…

Lauren Wilson October 4, 2018
Top 4 Marketing Trends in Banking in 2018

Top 4 Marketing Trends in Banking in 2018

Top 4 Marketing Trends in Banking in 2018 For banks and credit unions, marketing spend is increasing.  According to the American Bankers Association, 2018 planned…

Lauren Wilson September 27, 2018